Smug AF is a range of bar-quality, non-alcoholic cocktails that actually taste like the real thing — just without the hangover, bad decisions, or drunk texts to your ex. Made with non-alcoholic spirits, fresh Aussie juices, and nitrogen-dosed for that smooth, "just-shaken" mouthfeel, they're your ticket to fun tonight and fresh tomorrow.

Well, as an ex-teacher, I'm quietly impressed with our double entendre. 😉

Yes — it does mean As F* **(because that's exactly how you feel when everyone else is hungover and you're not). But the clever twist? It also stands for Alcohol Free.

So really, it's both. Smart and smug.

Right now, what's in stock is:

• Bellini – peachy and boujee.
  
• Mojito – minty, zesty, refreshing.
  
• Classic Margarita – sharp lime and salt-rim perfection.
  
• Coconut Margarita – smooth, tropical and a little holiday in a can.
  
• Chilli Margarita – bold, fiery, a little bit "don't mess with me."

We do limited-edition runs, so flavours come and go. If you fall in love with one — stock up before it disappears!

Nope! We've already done the shaking, stirring, and taste-testing (lots of taste-testing).

Just chill, SHAKE, crack and pour — or sip straight from the can if you're feeling wild.

Not a drop. We use non-alcoholic spirits that mimic that signature cocktail warmth without the booze.

You can sip confidently, drive safely, and still remember your night.

We get asked this all the time!

We use Erythritol (because we don't like the taste of Stevia) and a tiny bit of real sugar — just enough to balance the flavours.

No sickly sweetness, just cocktail-level deliciousness.

Less than 50 calories per can. Yep, less than 50. Pretty amazing, hey?

You can have your cocktail and your abs too.

Each can lists all ingredients clearly on the back label — and if you're shopping online, just slide across the product photos to see the back of the can in glorious detail.

Transparency is our middle name (well, technically it's "AF," but you get it).

For anyone who loves the ritual of drinking but not the regret.

We're for the high-performers, the health-conscious, the parents, the 5 am gym-goers, and the "I've-got-things-to-do-tomorrow" crew.

Yes — they're alcohol-free and safe for consumption when pregnant or breastfeeding.

If you're ever unsure, we recommend showing the ingredients list (found on the back of every can) to your doctor or midwife for extra peace of mind.

Absolutely. Low-calorie, low-sugar, high-vibe.

Smug AF keeps your social life intact while you smash your fitness goals.

It's that glorious feeling when you wake up fresh while everyone else is hugging a Gatorade.

You're hydrated, glowing, and maybe even hitting the farmers' market before noon.

That's Smug AF.

Sure do! From city slickers to outback legends, we ship Smug AF cocktails Australia-wide.

We dispatch daily, and shipping times depend on your postcode.

Not yet — but we're working on it.

Smug world domination is coming soon.

Yes — just pop your bestie's address in at checkout and we'll deliver it straight to their door.

No wrapping paper required, just pure Smug energy in a box.

That's not the vibe. Snap a photo and send it to us within 7 days with your order number, and we'll sort it quicker than you can say "fresh start."

We're working on it! Soon you'll be able to set and forget your deliveries so you're never caught dry.

In the meantime, sign up for our emails — subscribers always get the inside scoop on restocks and new drops.

It's our Facebook community where legends like you hang out, swap tips, and join our alcohol-free challenges.

Think: support, sass, and zero judgement.

We love a collab! Whether you're a venue, creator, or brand with good vibes, shoot us a message through the contact page and let's make something Smug AF together.

Non-alcoholic spirits, real Aussie fruit juice, a touch of sweetness (hello, Erythritol), and nitrogen for that creamy, cocktail-bar finish.

No nasties, no hangover, no regrets.

Our cans are 100% recyclable, we source locally wherever we can, and we're always improving how we produce, pack, and ship.

Drinking consciously never looked this good.

Absolutely — we highly recommend it. It's the ultimate plus-one: good-looking, easy to carry, and guaranteed not to embarrass you later.

Sometimes! During special pre-sales, we run "Your Name on the Can" campaigns — because who doesn't want to see their name next to Smug AF?

Keep an eye on our socials and emails so you don't miss out.

We'll let you in on a secret — most people double-check the can because they can't believe it's non-alcoholic.

We take that as the highest compliment.